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How to sell on LinkedIn?
The advantage of LinkedIn is not necessarily, only in making direct sales. Rather to expand the network and create a wide range of options.
How to make connections in LinkedIn?
Like Facebook, LinkedIn is also a social media but instead to "make friends" with people you just "connect". Obviously, the more connections you have, the bigger audience you can stream. Electronic retailers should expand their networks as possible.
- Use the "Add Link" - When logged into your account in LinkedIn, you can click on "Links" and then "Add Link". This feature will track your contacts in the email and make suggestions for people with whom you can connect to LinkedIn.
- Include your cards - and probably you as we have a collection with hundreds (if not thousands) cards accumulated over the years. LinkedIn is a great place to run business cards in use!
- Add your family and friends from Facebook - Duplication of people on multiple networks may seem illogical. But when you advertise your product or service, the number of "touches", which count before someone decides to do business with you. You have someone of his friends from Facobook and at LinkedIn connections, knowledge of your messages will be more prominent with them.
- Every time when you met someone new, add it in LinkedIn - In its daily work, you most perhaps writing emails to people you do business. If you work in harmony with them, search for them on LinkedIn and try to contact them. If you feel comfortable working with certain clients, you can add them. As you have them, they can see your honors and awards. This can strengthen their confidence in you and your business.
How to fill your account?
Your LinkedIn profile is your online CV. Will you describe your past positions, and this, of course.
Many people will read your "summary". Spend time writing something that is associated with your new business venture. Here are some things that can be you useful:
- Tell a story - stories are much more fun to read before the typical jargon. People remember more easily tell the story
- Clearly express your unique selling proposition - It is very important to convey to people why your online business is different and has to rest.
- Tell people how they can help - Early this advice may seem a little selfish. But in network environments is normal for people to know what kind of clients are looking for. Doing this opportunity for people to contact you greatly increase! They will know who to send you, and you will know who to send them. For example: if you sell men's watches, you can write: "The ideal customers for us are stylish men ready for their first real clock."
The difference between Facebook posts and LinkedIn posts that are regarded as professional messages. On Facebook for people to post any status updates, but on LinkedIn messages and posts are taken much more seriously! Therefore it is better to pay attention to their posts in LinkedIn.
Three things you need to post on LinkedIn
- Links to your website - Fully okay to post links that refer to the products we offer. However, LinkedIn is so! Vazdarzhayte of spamming.
- Text and interesting information - LinkedIn is a great place for posting interesting texts that your audience will like it. The texts can be from other sites and blogs. When you see an interesting video or text, share it!
- Copyright content - Create an online guide of where your visitors obtain the information they need. Manual buyer, graphics and video instructions are part of the materials that you can post on LinkedIn.
How to join LinkedIn groups?
Check suggestions on LinkedIn for "Groups that maybe you'll love" and join the most active groups. Here are some tips that will help you:
- No SPAM! - To stay longer member of the group will have to post content to the group. Usually groups do not like people who after joining the band, advertise your business constantly. In time, your group will make recommendations for you.
- Joining the discussions often - It is desirable to otelyate time every day to share their opinions in various discussions. It is time to show that you are an expert in your field of business!
Connect on LinkedIn 101
There are several things you need to know about the connection to be effective. Here are four tips that will help you in connecting to LinkedIn:
- Find the best groups that are in your favor and stay with them. Some groups will create synergies, while others will not. Find out which groups will have your benefits and get rid of those who do not have you by any need.
- See continuously with the same people, so they can remember you. The more people see you and know what you do, the easier it will be for them to refer you to new opportunities.3=
- Do not connect accidentally. For beginners is easily to connect to thousands of different groups. Do not do it! Find several groups and stick to them. This will save energy and will help with familiarity, which we mentioned earlier. Do not be afraid to ask! Ask any of the people with whom you are connected by a long time, in which groups participate.
- It takes time until your connection become effective. After the first few weeks of connecting with other people, you can feel it is not worth it. It takes at least several months. Professionals will tell you that the connection is the only form of advertising or marketing that they do.
These tips are applicable in the offline and online world. You only need to remember that you can only connect with online groups that are active online. Do not waste time with people who are not active at all dostaachno or in groups.
Author: Gabriela Plocheva